VRARA Releases New Whitepaper on AI + XR: The Future of Enterprise Innovation

VRARA Releases New Whitepaper on AI + XR: The Future of Enterprise Innovation

The report explores how AI-powered XR is revolutionizing industries and provides a strategic roadmap for adoption.

The Virtual and Augmented Reality Association (VRARA) is proud to announce the release of its latest whitepaper, AI and XR: Where Innovation Meets Impact. Developed by the VRARA Enterprise & AI Committees, the report provides a deep dive into how Artificial Intelligence (AI) and Extended Reality (XR) are converging to reshape enterprise operations, workforce training, and customer engagement.

With 70% of Fortune 500 companies already piloting AI + XR solutions and AI investments projected to exceed $300 billion by 2026, this whitepaper delivers critical insights for organizations looking to stay ahead in an increasingly competitive landscape.

“AI and XR are no longer just emerging technologies; they are redefining how businesses operate, train employees, and engage customers,” said Lucky Lance Gobindram, President of Kinemeric (formerly CXR Agency) and lead author of the report. “This whitepaper isn’t just about understanding trends—it’s a roadmap for enterprises to take strategic action.”

Key Insights from the Whitepaper:

  • Industry Case Studies – How companies like GE Healthcare, Bank of America, and ExxonMobil are leveraging AI + XR for measurable impact

  • Market Acceleration – Why AI-powered XR is projected to grow at a 27% CAGR from 2025 to 2030

  • Security & Ethics – The critical privacy, compliance, and data governance issues enterprises must address

  • Actionable Strategies – A step-by-step guide for companies looking to implement AI + XR at scale

Who Should Read This Report?

  • Business leaders navigating AI & XR adoption

  • Learning and development teams looking to modernize workforce training

  • Innovators and technologists shaping the future of immersive enterprise solutions

John Cunningham, COO of the VRARA adds “we are at a major point of adoption of XR technology in the enterprise and business leaders are looking for smart solutions and expertise to help them with their initiatives.  The VRARA is a global ecosystem of experts and enthusiasts to help enterprises at all levels. Come join us!”

The report is now available for download on the VRARA website: www.thevrara.com.

About VRARA

The VR/AR Association (VRARA) is the leading global industry association dedicated to advancing Virtual and Augmented Reality (VR/AR) technologies. Through research, collaboration, and thought leadership, VRARA fosters innovation and drives adoption of immersive computing solutions worldwide.

For interviews, media inquiries, or more information, contact info@thevrara.com.


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