Baltics — The VR/AR Beat Newsletter & Blog — VR/AR Association (VRARA)

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Madara Kalniņa-Kalnmale launches the Baltics Chapter of the VR/AR Association in Riga, Latvia

Twelve partners from industry, government, and academia in Latvia last week signed a memorandum of understanding (MoU) to develop semiconductor manufacturing capabilities in the country. The initial focus is expected to be on developing relevant skills in Latvia that will support the wider aim of increasing EU independence from other global chip manufacturers.

Included in this event was highlighting the VRARA Baltics chapter launch, led by Madara Kalnina-Kalnmale. Read the rest of the story by Nitin Dahad here!


Madara Kalnina-Kalnmale, Co-Founder of RedFrog, appointed as Chapter President for VRARA the Baltics

We are thrilled to welcome Madara Kalnina-Kalnmale as our new president for the VRARA Baltics chapter. For many years, Madara has been a part of AR/VR hardware company, leading a design from scratch to commercial product. She knows how to raise a capital in a start-up, create attention between corporates and now founded her own company RedFrog, succeeding within AR/VR industry. 

“It is my pleasure to join VRARA and start to unite AR/VR community also in the Baltics. Being so many years in a pure AR hardware company with a belief that outstanding hardware will fly has led me to an understanding that without killing applications, real added value and after all without users AR/VR will never fly. Re-phrasing this - without an ecosystem a broad uptake will never happen. So, I am joining the VRARA with a scope to create this ecosystem in the Baltics, unite entrepreneurs, developers, universities and users.”- Madara Kalnina-Kalnmale