¡ Planet25 Achieves Great Success in Madrid with the Participation of the VR/AR Association!
Carlos J. Ochoa, president VRARA Madrid Chapter.
Madrid has firmly established itself as the epicenter of business innovation in Spain following the resounding success of PlaNET25 Madrid—the first technology showcase designed to inspire, guide, and support companies in the strategic adoption of emerging technologies.
Held on January 15–16 at IFEMA, the event brought together 3.000 attendees and nearly 900 companies, making it the largest gathering of leading technology firms and businesses eager to embrace cutting-edge solutions for digital transformation.
A Landmark Event for Business and Technology
Organized by Madrid Network in collaboration with more than 40 key players from innovation hubs, municipal and regional clusters, and other ecosystem stakeholders, PlaNET25 Madrid has solidified its position as the premier technology event for the business sector.
Featuring industry giants such as Dell, Indra, Telefónica, KPMG, LG, Mapfre, and Banco Sabadell, the event hosted over 140 speakers, offering a 360-degree perspective on the future of business—where technology, people, and the economy converge. Visionary leaders like Chema Alonso, Marian Rojas, Daniel Lacalle, Amy Peck, Carlos J. Ochoa, alongside top executives from major tech firms, shared insights on cybersecurity, artificial intelligence, virtual reality, data analytics, and other key drivers of business innovation.
The Largest Business & Technology Platform in Madrid
PlaNET25 Madrid has emerged as the most significant business and technology platform in the Community of Madrid, providing an unparalleled environment for fostering professional relationships, exploring innovative solutions, and generating synergies between companies, providers, and clients.
From VRARA Madrid, in close collaboration with ONE Digital Consulting, we have curated a truly unique agenda of conferences and technical sessions, highly relevant in today’s landscape, with the participation of some of the most relevant members from the XR Industry: Virtualware, Alvearium and ONE Digital Consulting.
Immersive Expert Sessions Agenda
FireChat : The Future of XR and Scenarios 2025, The Imperfect Equation
With: Amy Peck Carlos J. Ochoa Fernández
Panel : The Future of Entertainment is Immersive
With: Jorge Huguet Rodriguez Amy Peck Peter Andermatt Andy Fidel Karen Moctezuma Vega and presented and moderated by Carlos J. Ochoa
Key Note : Everything you think You Know About Innovation is wrong
With: Amy Peck
Panel: Spatial Computing and Intelligent Digital Twins
With: Jose San Leandro Ros Jesus Garrido, and presented and moderated by Carlos J. Ochoa.
Additionally, we set up an experiential zone featuring Alvearium, a recent addition to our chapter, and ONE Digital Consulting. Showcasing the latest and most advanced XR technology, the space welcomed hundreds of professionals, who experienced firsthand how immersive experiences can push the boundaries of what’s possible.
“Positioning Madrid as a hub for technological and digital solutions," stated Carlos J. Ochoa, President VR/AR Association Madrid Chapter.
