Guest Post from VRARA Member Travancore Analytics.
In today's fast-paced e-commerce world, engaging customers and helping them visualize products in their own space is crucial for driving sales. Our client, a pioneer in retail industry, a housewares brand, faced challenges with customer engagement and lost potential sales because customers couldn't visualize how products would fit into their homes. To overcome this, we developed a cutting-edge AR-powered Shopify app for our client. By converting STL files into 3D models using Blender, and creating Glb and Usdz files for cross-platform support, we provided a seamless AR shopping experience that allows users to visualize products in their home settings, leading to increased customer confidence and engagement.
The impact of our AR-based solution has been transformative for client’s e-commerce platform. The Shopify app we developed not only enhanced the user experience but also significantly improved the efficiency of the store. Customers now enjoy a more interactive and convenient shopping experience, with the ability to visualize products in 3D before making a purchase. This innovation has led to boosted engagement, increased customer confidence, and a notable reduction in abandoned carts. They better positioned in the competitive e-commerce marketplace, thanks to the power of AR technology.
Explore our case study to learn more!
Website: https://www.travancoreanalytics.com/
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