Goldman Sachs reported the Metaverse is estimated to be a $12 trillion opportunity. Our Retail Forum showcased how much commerce is part of this! Thank you to all the speakers, attendees, and sponsors!
Let’s continue the conversions! Join our weekly Online Meets and see you in Madeira, Portugal for our Immerse Global Summit Sept 28-30!
Highlights from our Retail Forum:
According to JP Morgan, direct-to-avatar sales of virtual goods have amassed a $54 billion market. Gucci sold a digital version of its Dionysus bag for $4,115 –more than the price of the physical item itself. Technology research and consulting firm Gartner, Inc. has predicted 25% of consumers in the U.S. will spend one hour daily in the metaverse shopping, socializing, being entertained and learning by the year 2026. According to McKinsey’s and Company, marketers and the metaverse represent an opportunity to engage consumers in entirely new ways while pushing internal capabilities and brand innovation in new directions. Now is the right time to adopt a test-and-learn mindset, to be open to experiments in the metaverse, and to move on quickly from failure and capitalize on success.
Event Sponsors
Thank you Marxent , Mixtiles , and ZERO10 for sponsoring our event!
