Wool & Water LLC just released the 6 month update to its 2021 State of AR Shopping report based on responses from 1,000+ US shoppers.
The new data in the report sheds light on consumer perspectives of AR and VR, how only 6% of consumers have actually used Snapchat's AR Commerce tool, and strategies as brands prepare for shopping in the Metaverse.
The report has really strong numbers and growth in key shopper behaviors and interest in AR and VR for shopping for our industry. Download report here!
