This report features over 25 LBVR/LBE spots in the UK. If you would like to sponsor this report, email info@thevrara.com asap.
Aaron Pulkka appointed as Co-Chair of VR/AR Association Location-Based Entertainment (LBE) Industry Committee
We are excited to have Aaron Pulkka help lead our Location-Based Entertainment (LBE/LBVR) Industry Committee.
Aaron is an interactive entertainment design and production leader with over 25 years of experience with emerging tech, including roles at Walt Disney Imagineering, Sony, Activision, and Two Bit Circus.
He began working on VR/AR at the University of Washington Human Interface Technology Laboratory, where he earned a master's degree in Computer Science & Engineering, before starting his professional career at Imagineering as a Show Designer creating groundbreaking XR attractions for DisneyQuest. Since then Aaron has worked on a wide variety of home and out-of-home entertainment projects for companies large and small, including independently producing award-winning spatial computing apps for Google Tango and Microsoft HoloLens and serving as Head of Attractions for the Two Bit Circus micro-amusement park.
Currently, he works as a freelance consultant and is a passionate speaker on the topics of VR/AR/XR, location-based entertainment, blockchain gaming, and interactive storytelling.
“The out-of-home entertainment industry is in the process of bouncing back stronger than ever, after shutting down due to the Covid-19 pandemic. While consumer expectations have increased, so has the demand for transformative social experiences. As Co-Chair of the LBE committee, I am looking forward to collaborating with VR/AR developers and location operators throughout the VRARA community to help each other through this challenging yet exciting time.”
