WELCOME TO THE SWISS CHAPTER OF THE GLOBAL ASSOCIATION FOR VR AND AR

VRARA SWITZERLAND pursues the following objectives:

• Market monitoring and trend analysis

• Advice in handling VR/AR as disruptive technologies

• Support of young entrepreneurs in the field of VR/AR organization of events

• Education and training

Whether you are a fresh new start-up, established small business or a large corporation, we would be happy to get in touch and see what we can achieve together!

UPCOMING EVENTS

See all events here

NEWS

FEATURED MEMBERS

THE TEAM

Chapter President - Joel de la Fuente switzerland@thevrara.com

Joel de la Fuente is Co-Founder of the Salesforce Immersive Lab and Former Chapter President of VRARA in Ireland.

As Co-Founder of the Salesforce Immersive Lab, Joel led the adoption of VR within Salesforce for Customer Meetings in EMEA through Digital Twins as well as pioneered the use Cases of VR for E-Commerce, CRM & NFT’s within Salesforce, for which he obtained the Silver Medal on the Salesforce Web3.0 Hackathon 2022. Joel’s actions in the VR Ecosystem with Salesforce have been featured in the Media, including Byte Magazine and the Salesforce Blog.

As Chapter President of VRARA in Ireland, Joel grew VRARA’s Community from 0 to a total of 15 members coming from leading technological and consulting firms including Google, Salesforce, Meta and Accenture. Joel also founded The Metaverse Live Show, an Immersive Show where he performed live immersive interviews to Leaders in the XR Space.

As new Chapter President for VRARA’s Swtizerland, Joel’s aim is to put together the XR Community in the Swiss Territory through Quarterly Networking Events, by promoting Speaking Opportunities for re-known events such as Immerse Global Summit Orlando 2023 and by empowering the XR Community to develop stronger.